FUNCTIONAL COOKIES
At Mazda we distinguish two categories of functional cookies. On the one hand, so-called location cookies are collected. Here, the information about your location is determined very comfortably via the browser, so that you no longer have to enter it personally in our form fields. On the other hand, our service My Mazda collects user-based session cookies, which are necessary to be able to use the service.
PERFORMANCE AND ANALYTICS COOKIES
These cookies help us to understand how visitors use our site and what content really interests you. With tools like Google Analytics and Google Tag Manager, we can optimize your experience on the website step by step.
TARGETING AND MARKETING COOKIES
Our website isn't the only way you can contact Mazda. We are also active on Facebook, on other social media channels and through advertising campaigns on other platforms. And of course we also want to offer you content that is relevant and exciting for you outside of the Mazda platforms. For this we use so-called targeting and marketing cookies.